Art direction / Visual Identity / Graphic Design

The sextoy brand gets a bolder look, that doesn’t shy away from talking about sex. Messages are clearly communicated, with bold typographies layed out from top to bottom. Colours and fonts can be mixed and matched to play around with and explore many combinations.

A rainbow-like palette is complemented by a new photography direction: raw, vibrant, and featuring real-life couples. We celebrate natural bodies and queer sexualities.

CD / Evilda Nikander
AD / Elise Chastel
Photographer / Tobias Schult